New York City has launched a three-year Zika awareness campaign called "Fight Back NYC" for which Mayor de Blasio has slotted $21 million. The posters have a singular focus on mosquitoes and have left out another image that should also be synonymous with Zika - that of a condom. With more and more sexually transmitted cases, why are we still talking only about mosquitoes? Our Zika public awareness campaigns should look more like they did for HIV/AIDS in the 90s.