The negative impact of (1) "at-all-costs" breastfeeding campaigns, (2) the political zeal of "lactivism" and (3) societal pressures have done a proven disservice to women and families. So much so that formal health policy had to be changed.
Royal College of Midwives
After the World Health Organization and United Nations Children's Fund doubled down – urging breastfeeding at all costs, despite no country meeting their standards – we need to ask: Has the U.K.'s latest reversal of the normal birth campaign taught us anything? Value-laden ideology should not drive health policy.