Jessica Alba has a billion dollar baby supply enterprise called The Honest Company, and it is based on the idea that the products people use should be safe and non-toxic (surprisingly, many companies don't!). Sounds nice, who could argue with that?
ACSH friend Julie Gunlock, that s who.
Gunlock, of the Independent Women s Forum and the Culture of Alarmism, has a fascinating opinion piece in today s New York Post that pulled back the curtain on Alba s enterprise and her assessment: Alba s product is not baby supplies; it s fear.